Planning to Launch a New Product and Want to Quickly Reach Your Audience?
Looking to Increase Loyalty or Retain Customers with Special Offers and Promotions?
Organizing a Conference or Event and Want to Attract More Participants?
Targeted advertising is a powerful tool that allows you to reach your target audience through demographic, geographic, and behavioral data. Before fully launching a new product or service, companies can use targeted advertising to test the response of specific market segments. This tool helps increase brand awareness and attract potential customers from new regions. Targeted advertising maximizes profits during peak periods, keeps customers informed about new promotions, and quickly gathers participants for seminars or conferences.
We will help you properly set up targeted advertising based on your requests and business goals, optimize your marketing budget, and create unique and personalized offers that speak to your audience in the right language.
Analysis and audit.Before launching a campaign, we analyze your current marketing efforts and business goals. We study your target audience and competitive environment.
Strategy and planning.We develop a detailed plan for launching the advertising campaign. This includes identifying key distribution channels (such as social networks, search engines, mobile platforms), budget, key performance indicators (KPIs), targeting methods, and the campaign calendar.
Creation and setup. We develop creatives, write service descriptions, and configure the campaign parameters.
Launch.After approving the creatives and verifying the settings, we launch the campaign. This process includes monitoring and managing advertising platforms to ensure a smooth start.
Monitoring and optimization.We continuously monitor the performance of the advertising campaign, analyzing metrics such as CTR (click-through rate), conversions, ROI, and other key indicators. Based on this data, we regularly optimize the campaigns by adjusting targeting, budget, ad copy, and design to maximize results.
Reporting.We provide regular reports on the results and analyze the campaign’s effectiveness. Adjustments are made as necessary to improve performance.
Targeted advertising allows you to deliver messages to the audience most interested in your product or service, increasing conversions and enhancing brand recognition among the right customers.
Targeted advertising campaigns enable you to utilize your advertising budget effectively to achieve specific goals. This reduces spending on ineffective impressions and increases return on investment (ROI).
With targeted advertising, you can instantly track how users respond to your product or service. This helps you better understand your audience's needs and adjust your strategies accordingly.
1
Introduction
2
Briefing
3
Proposal
We establish the project timelines and create a customized commercial proposal tailored to your specific needs.
4
Contract
5
Preparation for work
6
Launch
The project launch is just the beginning. We continuously monitor results, respond to changes in demand, and adapt to market conditions.
7
Reporting
At every stage, we keep you informed about current results. If necessary, we adjust the strategy and suggest improvements. We are available 24/7.
8
Improvements
«Our priority is long-term collaboration and the profitability of your marketing investments. We value the opportunity to work with clients over the years, helping you scale and reach new heights. Your success is our primary goal»
Kirill Kolos
Weekend Agency’s founder
